The RIDE - Entertainment Experience in New York, NY

The RideNew York, NY 10036
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Offered in New York City, THE RIDE features a 75-minute interactive tour and show, highlighting the best of midtown Manhattan and Times Square. Guests can enjoy riding in a multi-million-dollar custom-built vehicle, complete with trivia, karaoke, stadium-style seating, panoramic views, 3,000 LED lights, 40 plasma-screen TVs, floor-to-ceiling windows, state-of-the-art A/V technology and more.

Good To Know

from Ashley, one of our New York Travel Experts
  • See the best of Midtown Manhattan/Times Square.
  • 5-7 street performances.
  • 2 professional comedic hosts.
  • Floor-to-ceiling glass windows for sightseeing.
  • View Times Square, The Chrysler Building, Grand Central Station, Empire State Building and more.
  • 75-minute interactive tour.
  • Children under the age of 6 are not permitted on the bus.
  • Pick-up location: Corner of 42nd street and 8th Avenue.

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Insights from Reserve Direct's own team members

Raquel S.

For photography and sightseeing, experience THE RIDE at daytime. The floor to ceiling windows offer great photos ops. For entertainment and theatergoers, experience THE RIDE at night - the LED lights, flat screen monitors and surround sound truly mimic a show or party bus with New York City’s nightlife as the backdrop.


from The RIDE - Entertainment Experience
Touted as “The hottest way to see New York”, by The Today Show, New York City's newest groundbreaking theatrical experience comes to life in the heart of Times Square. Part tour. Part show. THE RIDE is a one-of-a-kind entertainment experience that turns the streets of New York into a stage.

With stadium seating, 40 monitors, 3000 LED lights, & surround sound, THE RIDE is the world's only moving theater. THE RIDE's ensemble cast of singers, dancers, musicians, actors, and comedians are discovered along a 75-minute journey through Times Square and midtown Manhattan. New York City's iconic landmarks unfold before your eyes as audience members face sideways out of floor-to-ceiling glass windows, delivering unparalleled panoramic and vertical views of Manhattan.

Dubbed, “A rock star sightseeing bus on steroids”, by the New York Post, THE RIDE is the only tour, attraction, or show that provides a fully tailored adventure for each performance. With surprises around every corner, audience members are left guessing who is a part of the show and who is just along for THE RIDE.

Boarding Location: 42nd Street and 8th Avenue. Must arrive 15 minutes before the scheduled performance time.

Reserve New York City Customer Reviews

2 Reviews
Megan A.
18 Reviews
"Very Entertaining"
May, 2016
This is a great experience. You sit on a bus with tiered seating that faces one direction. They take you on a 75 minute ride around Manhattan to see some interesting sites and talk about cool facts. You will have two tour guides, ours were very enthusiastic and fun... with a well played skit that keeps you on your toes. The street performers are great and overall I would say this is worth it.
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Tip: You check-in at Madame Tussads, located down the street from the bus departure area. Arrive 15 minutes early.

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Reserve New York City Customer
14 Reviews
"So much fun."
May, 2016
The Ride was so much fun with the performers and a great way to see New York. All around entertaining.
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Tip: Children under the age of 6 are not permitted on the bus. The tour takes approximately 75 minutes.

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TripAdvisor Reviews
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Tom K
"Great hosts"
TripAdvisor user rating 5 out of 5
Reviewed January 18, 2019 NEW
It was a brilliant experience and highly recommend to everyone. Two hosts, Jackie and Scott were hilarious and informative.
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Sydney, Australia
"The Ride"
TripAdvisor user rating 4 out of 5
Reviewed January 18, 2019 NEW
Enjoyed the Ride and the hostess’s made it. Thought there’d be more performers along the way. Only went on as it was in our site seeing pass, otherwise I wouldn’t pay $70pp.
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Benfleet, England, United Kingdom
"Fantastic hosts with lots of giggles"
TripAdvisor user rating 5 out of 5
Reviewed January 18, 2019 NEW
So very engaging, was laughing the whole way! Street performers were very good, making the overall experience just that much better!! What a great way to see the streets of NYC!
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Demi v
"Best tour of NYC!"
TripAdvisor user rating 5 out of 5
Reviewed January 18, 2019 NEW
My sister and I took the ride as it was a part of the New York pass. At first we where not sure whether or not to go on the ride, but then we saw a buss of the ride during their tour with two people rapping inside of the buss. This led to us booking the ride. One of the guides was Scott and it was amazing. Thank you guys!
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Montevideo, Uruguay
"Different and great attraction in NYC"
TripAdvisor user rating 4 out of 5
Reviewed January 17, 2019 NEW
It is a different way of touring a city, and it's lots of fun! The hosts were really funy and some of the live performances on the streets were great. I would definitely recommend it, specially if it is included in your city pass.For international visitors, take in mind that half of the fun is delivered by the hosts in the bus, and to make the most out of it, you need certain level of spoken English understanding.
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Frequently Asked Questions about The RIDE - Entertainment Experience

Where does THE RIDE pick up and drop off at?
THE RIDE picks up at the corner of 42nd street and 8th Avenue in front of Chevy’s Mexican Restaurant. Look for the bus, you can’t miss it.

Is THE RIDE kid-friendly? What ages are appropriate?
Children under the age of 6 are not permitted on the bus.  Please be advised that certain content may not be appropriate for children.

Are there any restrooms on the bus?
Sorry, there are no bathrooms on the bus.

Is food or drink allowed on the bus?
No, this is not permitted.

Does this operate in bad weather?
Yes, it still operates in all kinds of weather except for the occasional blizzard or hurricane.

How long is this tour around the city?
It takes about 75 minutes.

Can I hop on and off like other bus tours?
THE RIDE isn’t a typical bus tour through New York, it’s an entertainment experience that highlights Midtown Manhattan. So, hopping off would mean you’d miss the experience.

Are there seat belts on the bus?
There are no seat belts. We don’t go fast enough to warrant seat belts.

What if I’m prone to motion sickness?
We do not travel at high speeds. However, it does have the audience members facing sideways as we travel through New York City, so you can expect some repetitive starting and stopping that may affect some patrons.

What sights around NYC will we see?
Some interesting places are Times Square, The Chrysler Building, Grand Central Station, Bryant Park, NYC Main Branch of the Public Library, Empire State Building, 42nd street, Shubert Alley/Broadway theaters, 6th Avenue Skyscrapers, Carnegie Hall, Columbus Circle and Central Park.

What happens if the bus gets stuck in traffic?
If you get stuck in traffic consider it free entertainment. Our performers are handpicked from the worlds of stand-up and improv comedy and can turn even the most unexpected situations—traffic, weather, police motorcades—into hilarious moments.